Financial coaching is the next evolution to the traditional financial planning model, which has been broken for many years. The financial planning model has been tainted by the product manufacturers and media, becoming nothing more than a process to sell more products and advertising.

Financial coaching brings back the educational component that was lost with the financial planning process over the years. Financial coaching teaches lifelong investment and risk management philosophies instead of focusing on product sales. We utilize eight client education workshops created by Matrix Asset Allocation:

• Separating Myths from Truths
• Choosing Your Investment Philosophy
• Examining Your Expectations
• Understanding the Dimensions of Risk and Return
• The Investment Vortex: Getting Through the Black Hole of Investing
• Structuring Your Matrix Portfolio
• Costs: The Dark Side of Investing
• Free Markets: The Critical Mindset for Creating Unimaginable Wealth

Asset Management
Asset Management is another component of the financial coaching; it is the investment process that we take our clients through. We utilize a very unique investment philosophy called Free Market Portfolio Theory (FMPT).

Jay and Brian subscribe to the philosophy that is both possible and prudent to apply the academic research of the past fifty years to better understand the process of successful investing.

Wealth Management
Wealth Management is a component of the financial coaching process. It is an independent, objective process to provide a range of inter-related services in a consultative manner. What does this mean? It means knowing clients well enough to help them assemble and manage a team of professionals who can work together to address the various aspects of a client's complicated financial life.